The answer of who will finally take over the old Benetton space at Wisconsin and M appears to finally have an answer. COS–a higher-end sister brand of H&M–has applied for signage approval for the location. GM has never heard of the store, but it apparently is trying to target somewhat more upmarket areas than its budget-minded affiliate.
This would be the third H&M brand with a store in Georgetown, after the original and the soon-to-open & Other Stories (which is more “fashion-minded” than the others, whatever that means). This, plus the House of Sweden, makes Georgetown about the most Swedish corner in the city, whatever that’s worth. Continue reading





















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