Georgetown Should Consider Pursuing a Pop Star-Based Economy

GM was walking around Georgetown Friday morning when he saw this:


The line wrapped all the way from about 30th to 31st. A few minutes later, the line stretched down 31st.

What was it for? Apparently the sneaker fashion shop, Ubiq, was for one day a Pop Up shop. And this particular Pop Up shop was “Damn!” by hip hop superstar Kendrick Lamar.

Popstar-branded hoodies aren’t really GM’s thing, but you can’t argue with a line like that!


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