Wednesday night, the Citizens Association of Georgetown hosted a fascinating evening talk with Eastbanc’s Anthony Lanier and the BID’s Joe Sternlieb. Honestly it was so packed with information and tidbits, that GM could hardly keep track. But here are some of the major take aways:
The reason Georgetowners are often disappointed in the state of Georgetown’s retail options is the Georgetown’s retail doesn’t need Georgetowners.
Sternlieb drew a comparison between Georgetown in 1990 and today. One of the starkest differences is that in 1990, Georgetown retail was equally dependent on Georgetown residents to be customers as it was dependent on DC residents generally, people from the DC region, and tourists.
Nowadays those first two categories are relatively insignificant to Georgetown retailers. Georgetowners don’t spend money at local stores like they used to. And DC residents have many more neighborhoods now to spend their money (and they also have shifted to online spending like Georgetowners). Georgetown retail still gets a healthy amount of money from regional customers (mostly Arlington residents, according to Sternlieb). But by far the largest category now is tourists.
This is a problem for many reasons. The first is that restaurants that target tourists don’t have to be very good. There will be a new crop of tourists next week. That turnover presents another problem. Georgetown has to constantly market itself if its primary customer base is brand new every single weekend.
But it wasn’t all doom and gloom. Continue reading






















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